Experienced, knowledgable, flexible
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I have a long track-record of bringing stakeholders, domain experts, users, designers, product creators, and developers together to make digital products and services that work.
- I have repeatedly helped companies reach the key metrics for their digital products by helping them clarify goals, delivering clear designs, and working closely with all delivery teams.
- I have created user experiences for 25 years, first as a developer, then as a UX designer, researcher, lead, and director. Because of this history, my designs and guidance are always grounded in technical reality and I communicate well with technical teams. I am that rare bridge between design and execution.
- I have grown from working on single products to transforming whole product portfolios. I identify the blockages in the organization that stand in the way of making good, sustainable Product decisions, and know how to communicate them to decision makers at the highest levels.
- I mentor, coach, lead, and line-manage designers and teams, but have never stopped designing. I am well-known for thinking beyond simple personas and superficial use-cases, and always advocating for more inclusion of, and empathy with, users and designers.
- I have worked in all kinds of environments and team shapes, from multi-nationals to a startup, agency or in-house, in multiple countries and cultures. I have used many tools (HTML/CSS, Axure, Sketch, Figma, Miro, Jira, Confluence, Trello, etc.) and I know what works to create good UX.
